Monday, October 4, 2010

Announcing Nectar Tasting Room


I guess I'm normally pretty protective of my blog. I've turned down many guest posters (except when I soliciting them), and I'm not usually one to promote or advertise ad nauseam. However, I do consider Josh Wade a friend, and he's been incredibly supportive of my little opus. He deserves all the success in the world (a product of hard work...what a concept), and I wish him the best in his venture.

I know Spokane, WA is a hell of a long way from Atlanta. But there are a lot of the readers here that aren't from Georgia, and the ones who are don't mind traveling in search of good booze. If you're anywhere near Eastern Washington, there will be a warm welcome if you pop into this establishment. You should also make fun of the Seattle Mariners while visiting.

FOR IMMEDIATE RELEASE

FIVE WASHINGTON STATE WINERIES TO OPEN SATELLITE TASTING ROOM IN DOWNTOWN SPOKANE

Nectar Tasting Room is opening on the corner of Stevens and Main and will house the operations of five Washington winery satellite tasting rooms.

Spokane is home to 18 quality wineries that include some of the state’s oldest, Latah Creek and Arbor Crest. The region’s continued thirst for wine has encouraged the recent growth of 5 new wineries in the last four years. Growing wine interest has generated attention in Spokane among wineries across the state.

“Spokane has established itself as a wine tasting destination,” says Josh Wade of Nectar Wine Blog (aka DrinkNectar.com) and creator of Spokane Wine Magazine. “The addition of other regional wineries will enhance the wine experience for local residents and increase the spotlight on the quality Spokane wine producers.” The 2000 square foot space will be a place to taste wine and also enjoy wine by the glass. Nectar Tasting Room will be open Thursday through Saturday and plans on live music for the weekends. “This will be a unique wine tasting room experience with iPads as menus, a comfortable urban vibe, and activities that promote interactive wine education as an extension of the participating winery’s main location,” says owner Josh Wade.

Final negotiations are still in progress but wineries from Walla Walla, Red Mountain, Lake Chelan, Tri-Cities, and Woodinville are joining in. Wade is working with local restaurant designer Josh Hissong to build out the space and expects the tasting room to open in mid to late November.

Josh built his business model over the last year strictly using social media sites Twitter and Facebook. The DrinkNectar.com wine blog has been viewed nearly 100,000 times in the last year, with a strong emphasis on promoting the area wine scene, now at a national level. The site is among the top wine blogs in the country in traffic and engagement. With the upcoming changes, DrinkNectar.com is becoming Nectar Wine Blog and will house the information for the tasting room, national wine news, and ongoing wine and social media education.
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